The Rolex 24 At Daytona runs Thursday, Jan. 28, to Sunday, Jan. 31, 2027, at Daytona International Speedway. Tickets, parking and bag rules.

Last checked Oct. 8, 2026. Dates, tickets and parking come from Daytona International Speedway’s Rolex 24 page and the City of Daytona Beach’s special events calendar. This page is updated for each year’s race at the same address.

The Rolex 24 At Daytona runs Thursday, Jan. 28, through Sunday, Jan. 31, 2027, at Daytona International Speedway. The four days of racing end in a 24-hour endurance race that opens the IMSA WeatherTech SportsCar Championship season and runs from day through the night. The speedway bills it as North America’s most prestigious sports car race.

Know before you go

  • Dates: Thursday, Jan. 28, to Sunday, Jan. 31, 2027; times vary by event
  • Where: Daytona International Speedway, 1801 W. International Speedway Blvd.
  • Tickets: four-day and two-day admission from the speedway
  • Ticket line: 1-800-PITSHOP (800-748-7467)
  • Parking: speedway lot guide
  • Last year: Jan. 22-25, 2026

The race weekend

The speedway’s Rolex 24 page lists four days of nonstop racing with fan access to the cars, teams and drivers. The speedway had not published the hour-by-hour schedule or the green-flag time for 2027 when we checked; we will add them here when it does.

The same page carries the Roar Before the Rolex 24. Its 2027 dates were not posted when we checked.

Tickets

For 2027 the speedway sells:

  • 4-day admission, covering all four days
  • 2-day admission
  • Hospitality and camping packages

The speedway was selling early bird tickets for 2027 when we checked. Tickets are delivered through Ticketmaster: the speedway says to sign in or create a Ticketmaster account with the same email address as your Daytona International Speedway account. Prices are on the speedway’s ticket page and change by package.

Parking and getting there

The speedway’s directions and parking page says lot availability and prices vary by event, so check before race week.

  • Free general parking: Lot 7, with shuttles to ONE DAYTONA from the lot at Clyde Morris Boulevard and Jimmy Ann Drive, and the rear of Lot 8 at Volusia Mall on select events.
  • Paid parking: Lots 1, 3 and 4 near the speedway and the front of Lot 8. Lot 4 sells day-of parking until full.
  • Motorcycles: paid parking in Lot 4A near the entrance.
  • ADA: reserved ADA parking in Lots 1 and 4 and general ADA parking (placard required) in Lot 6, with ADA shuttles and free golf carts along the frontstretch.
  • Rideshare: the official pickup and drop-off is near Lot 1, off the frontage road by Cracker Barrel on International Speedway Boulevard, eastbound.
  • Infield camping: enter through Gate 70 at peak hours and Gate 40 on Williamson Boulevard at other times.

What you can bring

From the speedway’s FAQ:

  • Up to two bags per person, each no larger than 18 by 18 by 14 inches (backpacks, diaper bags, purses, camera bags and fanny packs).
  • Soft-sided coolers up to 14 by 14 by 14 inches.
  • Every item is subject to inspection at the gate.
  • No outside food, drinks or coolers in the hospitality areas.
  • Pets are allowed only in the Park West and infield camping areas, on a leash. Service animals are welcome throughout.

Frequently asked questions

When is the Rolex 24 At Daytona 2027? Thursday, Jan. 28, through Sunday, Jan. 31, 2027, at Daytona International Speedway, according to the speedway and the City of Daytona Beach’s special events calendar. The speedway says times vary by event.

What is the Rolex 24 At Daytona? A 24-hour endurance race for sports cars that opens the IMSA WeatherTech SportsCar Championship season. The speedway bills it as North America’s most prestigious sports car race.

How do I buy Rolex 24 tickets? The speedway sells four-day and two-day admission for 2027, including early bird tickets, through its website and Ticketmaster. Ticket questions go to 1-800-PITSHOP (800-748-7467).

Where do I park for the Rolex 24? The speedway runs free general parking in Lots 7 and 8, with a shuttle from Lot 7, and paid parking in Lots 1, 3, 4 and 8. It says which lots open and their prices vary by event.

When was the 2026 Rolex 24? Jan. 22-25, 2026, according to the City of Daytona Beach’s special events calendar.

What this means for you

  • Buy parking with your tickets if you want a paid lot close to the gates; Lot 4 sells day-of parking only until full.
  • Traffic builds on International Speedway Boulevard, Williamson Boulevard and Clyde Morris Boulevard around the speedway on race weekend. Check FL511.

Related: our other annual event pages for the Daytona 500, Bike Week, Biketoberfest and the Daytona Turkey Run, plus getting around Daytona Beach.